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However, the first results on Google obtain more than of clicks . And if you think that Internet users never click on ads, thats not true! of those who recognize Google Ads links find that the advertising offered corresponds to their needs. So they are inclined to click on it. The essential elements of a BB acquisition campaign Are you convinced by the power of Google Ads to generate Leads? Lets get to the heart of the matter, namely, the essential elements to create your campaign. Keywords Keyword selection is essential to a successful Google Ads campaign. You must balance your choice according to Search volume Competition Relevance .
The selected queries must have a significant search volume to reach as many people Albania WhatsApp Number as possible. However, if the keyword is too competitive, you will have to spend more budget. It is advisable to choose a less soughtafter expression, if it is also less competitive. with your productsservices and your target, the choice remains good. Of great help, the Google keyword planning tool allows you to analyze your queries. The platform can also give you new ideas. For each proposed term, the tool indicates the search volume, competition level and auction cost.

You have all the information to make the best choice. which keywords to generate leads on Google Ads Qualified targeting For the second step, ask yourself the following questions Which profiles does our company want to target? What message do we want to send? Even if you are targeting businesses, a human will read your ad. He is the one who needs to be convinced. If you havent yet studied your buyers persona, now is the time! Who is your service or product for? CEO, product manager, marketing manager, accountant, manager, secretary, purchasing manager, HR director? Defining your target helps you craft the perfect message.
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